Transforming human interactions into metrics.

Sentry CXM

Customer Experience Measurement

Sentry CXM is our next-generation mystery shopping program that measures customer service execution against your standards.  Reports are then provided via scheduled email delivery as well as a secure web-based portal. Consequently, Active Feedback reinforces training standards.  You can close the circle with action plans to create a robust follow-up process as well as ensuring that key points of failure are addressed.  

Sentry CSM

Customer Sentiment Measurement

Sentry CSM is our web-based guest survey program.  We use Net Promoter Score (NPS) as the foundation for measuring how your customers relate to your brand as well as identifying those who are raving fans and who aren’t.  Action Plans ensure immediate response to those customers who let you know that they were unhappy with their interaction. Lastly, it does this while reports and dashboards make it easy for your staff to use the data to track. In addition, this includes improving performance.

Action Plans ensure quick response to customers who are unhappy.
Our field force deployed at your locations

Sentry OTG

On The Ground

First of all, when anonymity is not be a consideration, we can then also deploy our team of evaluators to perform announced, checklist-based audits of your business. Additionally, our web-based software allows for offline data collection, photos uploaded into the data collection form as well as custom data distribution. Additionally, this includes web portal access.  

Sentry ODC

Online Data Collection Portal

Lastly, you may prefer to have your staff conduct the audits. Therefore, we can then use our web-based software to transform your current paper based program. Furthermore, we can transform it into an online program. Additionally, this includes spreadsheet based programs. Finally, you’ll gain all the benefits of going online. Lastly, this is without the cost of a server as well as an in-house developer.

Your staff, our portal.
Shoppers - MSPA Big | Sentry Marketing
Shoppers | CXPA | Sentry Marketing
Shoppers | Sentry Marketing