Gathering intelligence about your competitors sheds light on the best practices of market leaders and uncovers how newcomers are challenging the old ways of doing things. What’s driving traffic, customer experience and sales in other venues? Let Sentry Marketing’s competitive analysis services dig into the competition – providing you with reliable insight (not rumors) into quality of service, pricing, marketing, merchandising and more.
Sentry Competitive Intelligence programs puts our highly trained mystery shopper force to work for your team. These programs are built around your standards and the areas of focus that you tell us are important. The result is a thorough description of the shopper’s experience with the details you need to measure your team against others in your industry.

We use Sentry Marketing’s mystery shopping and competitive intelligence programs to assess the quality of our service as well as measure how we fare against our competitors. The reports they provide are detailed and well written. Requests are promptly addressed and overall the team is a pleasure to deal with. Sentry delivers top quality data that is used in multiple areas of our organization to measure and improve performance.